Creativity Sells… Part II

Creativity Sells… Part II

How can you and your team look at things from a different perspective? Everyone has the ability to be creative and everyone can benefit from a dose of creativity but embracing this approach requires change and just the prospect of change can be a bit unnerving for some. The uncertainty of it all! But, good news! There are lots of activities designed to get your creative juices flowing and that includes everyone. To demonstrate how easy it is, here is a simple activity… Think about how other people might...

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Prospecting for New Business

Prospecting for New Business

To begin our discussion on Prospecting, let’s start with a word association game: If I said, “Closing the Sale” you’d probably respond with words such as relief, commitment, excitement, success, happy days, etc. If I said, “Prospecting” your response might not be so positive. Words that usually come up are ouch, root canal, nightmare, pulling teeth, lots of work,...

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Can you hear me now?

Can you hear me now?

“Can you hear me now? No? Really? How about now, better? Ok, hold on, ahmmm, how about now? Oh good, ok, so, what I was trying to say… ” No, this is not a new take on an old commercial. It was actually an attempt at a conversation I happened to overhear while waiting for a cup of coffee...

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Creativity Sells!

Creativity Sells!

If you are saying to yourself “But I’m not the creative type, this does not apply to me” allow me to challenge that notion for the moment and coax...

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9 Key Steps to Sales Compensation Design

9 Key Steps to Sales Compensation Design

Are your sales low? Margins thin? Do you experience high turn over in your sales department? Worse yet, do you tend to attract and keep low-performers? Have you considered...

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Managing the Time of your Life

Managing the Time of your Life

If your answer to “How are you?” seems to always be “BUSY”, this may be a good time to take a closer look at your most valuable resource. How...

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Get closer to your customers…

Get closer to your customers…

Encouraging the involvement of your whole organization in your marketing, selling and customer service efforts has this as one of its many positive results: the more integrated you become...

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Marketing in Tough Times

… and one from the archives. I wrote this article a few years ago and even though the examples are a bit old, all of the principles are relevant...

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It must have been those baby blues…

It must have been those baby blues…

This one is an old story and even though it’s not exactly a selling situation, it is a great example of just how important it is to 1) be...

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